This course is aimed at Cisco Channel Partner and Account Managers who are preparing for their Security Advanced Sales exam.

At the end of the course delagates will be able to;-

• Sales techniques that work to effectively position the Cisco Self-Defending Network (SDN) Strategy and Cisco Security Solutions
• Qualify opportunities by analyzing the customer's current security posture to better assess security needs

• Identify key influential contacts and help those individuals see how Cisco Security Solutions are different from other solutions

• Intelligent Information Network
• Business Trends
• The Self-Defending Network Strategy
• Customer Business Objectives
• Customer Security Pain Points
• The Cisco Security Portfolio
• Conclusion

2. The Cisco Self-Defending Network Strategy and Solutions

• SND Technologies
• Threat Defense
• Secure Connectivity
• Trust and Identity
• Security Management
• How Cisco SDN Solutions Meet Security Pain Points

3. Business Decision Makers

• Focusing on the Customer
• Introduction to Messaging
• Conclusion

4. Competition

• Introduction
• Competitive Overview
• Differentiating Cisco Security
• Conclusion

5. The Business Case

• Business Resiliency
• Trigger Questions
• Value Application Statements
• Total Cost of Ownership
• Risk Management
• Conclusion

The following courses are recommended for further study:

• LCSAS (Lifecycle Services Advanced Security)