Influence and Persuasion in Project Management

Course information
Price: Please Call
Day(s): 1
Course Code: GK2703
GTC: 2 Incl. VAT
Delivery Method: Company Event


Project managers are constantly faced with the challenge of managing people who don't report directly to them. That means a project's success often depends upon your ability to influence and persuade team members and stakeholders at all levels. In this short course, you'll explore the concepts, advantages, and disadvantages of various methodologies, tools, and techniques to influence, persuade, and negotiate in a variety of project environments.

This virtual short course, specifically designed to give you a quick convenient way to renew and refresh your project management skills, maintain your Project Management Professional (PMP)® certification, and earn PDUs on your own time, at your own pace.

Virtual short courses do not include materials or headsets.


PMP is a registered mark of the Project Management Institute, Inc.

Company Events

These events can be delivered exclusively for your company at our locations or yours, specifically for your delegates and your needs. The Company Events can be tailored or standard course deliveries.


  • There are no prerequisites for this course.


1. Definitions

  • Influence
  • Persuasion
  • Manipulation

2. Influence and Persuasion Are Very Similar

  • Influence can be direct or indirect
  • Persuasion is direct and task-specific

3. Usefulness and Advantages of Persuasion

  • Persuasion Strategies

4. General Tips to Effective Persuasion

5. The "Why" of Persuasion (How Using It Helps You)

6. Who Uses Persuasive Tactics at Work?

7. Laws of Persuasion

8. Ethical Issues

9. Power and the Project Manager

10. Influence Styles of Project Managers

11. Tools and Techniques for Influence

12. Metaphors, Stories, and Organizational Tales in Business

13. Influencing and Negotiation Skills for Project Managers

14. Summary

  • Cultivate your influence and persuasion skills
  • Develop influence over time by being reliable
  • Develop persuasive skills by appealing to the receiver's sense of WIIFM
  • Persuasive abilities can help you make your case by appealing to Cialdini's six laws of persuasion
  • Use memorable stories to augment statistics and help make your case


  • Influence vs. Persuasion: Advantages and Disadvantages of Each
  • Effective Use of Persuasion
  • Laws of Persuasion and Their Uses
  • Ethical Issues
  • Power and the Project Manager
  • Influence Styles of Project Managers
  • Tools and Techniques
  • Influencing and Negotiation Skills for Project Managers

Target Audience

PMP-certified project managers, IT project managers, project coordinators, project analysts, project leaders, senior project managers, team leaders, product managers, program managers, project sponsors, and project team members who want to continue to develop their skills and renew their PMP certification.

Follow on Courses

  • Management and Leadership Skills
  • Your Role as an Organizational Change Agent

Further Information

PMP is a registered mark of the Project Management Institute, Inc.

Company Event Schedule

Looking for onsite training?

We can deliver standard or tailored courses to your requirements to be delivered as closed company events at your location or ours, whichever suits you and your employees.

Course description

Download a PDF document of the complete course description: Influence and Persuasion in Project Management

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